Auriga: Keeping the world’s biggest and best taxi companies moving.

Auriga is a subsidiary of the Trapeze Group, a Canadian based global provider of transport technology, systems and services. Auriga, their UK arm, based in Harpenden, are the suppliers of choice for many of the world’s largest and most successfully run taxi and private hire companies, with customers in the UK, Spain, Portugal, and New Zealand.

We were asked to help Auriga develop regular email campaigns to both existing customers and prospective new clients.

We developed two different styles of email newsletter template, branded distinctly apart to suit the two contrasting audiences. Additionally, we maintain and manage the contact databases, website subcriptions, and provide detailed reporting on all campaign activity and tracking.